Passion in all I do.
At ServiceMaster, I managed and created content across a wide range of platforms, including:
Google Business (4 sites), Yelp (4 sites), Facebook (3 pages), Instagram (3 accounts), LinkedIn (1 account), TikTok (1 account), Pinterest (1 account), YouTube (1 channel), and X (1 account).
My work included:
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- Content creation & publishing: Copywriting, graphics, and multimedia for websites, blogs, and social media.
- Print design: Developed flyers, business cards, door hangers, programs, reports, and other marketing collateral.
- Advertising & campaigns: Designed and executed Meta Ads, email marketing campaigns, and partner communications.
- Analytics & tracking: Monitored SEO, PPC, LSA, and phone leads while analyzing performance across social, web, and email platforms to optimize results.
Social Media Videos
The following links are a collection of branded social media video posts I created for ServiceMaster of Salem, featuring AI tools, Canva design, and video editing to deliver creative, engaging content.
Video Contest Announcement
Peek-a-Boo Pup
AI music, AI imagery, Canva design, and video editing.
Video Animation
Everything is on Fire. We’re Not Panicking…
AI music, AI imagery, Canva, and editing for a fun campaign.
Educational Video
Is Wildfire Smoke Worse Than Cigarettes?
Canva graphics + video editing for impactful messaging.
Classic Advertising
Case File #TBT: The Heat Is On
Reimagined vintage posters with AI + video editing.
See More From ServiceMaster
Work found on local ServiceMaster sites between Sept. 2024 – Sept. 2025 is my work. If you wish to see the majority of my social media work then visit: https://www.facebook.com/ServiceMasterSalem
Each post reflects my ability to blend AI innovation, design, and storytelling to create compelling marketing content.
AI Video Advertising
You’ll See Us Once – Then Everywhere!
Animated AI from photos, Canva, and editing for dynamic branding..
Branded Videos
National Superhero Day
Video built from stills, enhanced with Canva + editing.
Our Boat, Their Story
Fun movie themed poster for one of the companies charity events.
The Goonies
Fun movie poster for the Goonies 4oth anniversary showcasing some of the companies employees.
Website Pages
In addition to social media management, I created and published multiple web pages for ServiceMaster, including:
This page highlights the companies financing options.
Financing
I added a top banner for taking people to this new page.
I was creating blogs for all four sites every month.
Blog
See the next section for more information on this.
I created graphics for each new testimonial that was received.
Testimonials
This added some graphic interest to the company’s reviews.
I created this page to showcase all of the charities that the company donates too.
Why We Donate
I felt like this would add a personal touch to the websites and showcase the work done in the community.
These projects involved copywriting, graphic design, SEO optimization, and content strategy, ensuring the pages aligned with brand voice while enhancing engagement and visibility.
This page helped keep the sales team connected to their partners.
Newsletter
It included links and QR codes to join newsletter lists.
This page highlighted how great it is to work at ServiceMaster.
Careers
It added a personal touch by showcasing employees.
This page was created using mostly corporate video content.
Videos
It included multiple sub pages that I also built.
This page has all of the social media links and QR codes in one place.
Social Media
This was helpful in creating one QR code for social media for fliers.
This page highlights jobs that were done by ServiceMaster over the years.
Case Studies
It helps people see what they can accomplish.
Blogs
I created and published monthly blog posts for each ServiceMaster location, focusing on topics relevant to restoration, home care, and community engagement and more. These posts supported SEO strategy, brand authority, and customer education.
I created different content for each site.
Eugene Blog
Content was relevant and tailored to each location.
I added the content to each Google Business page every month.
Corvallis Blog
This content linked back to the full blog articles.
Many times the blogs that I wrote were in our top five pages for website hits.
Lincoln City Blog
This helped to optimize our search engine responses.
Blog Highlights
These samples reflect my strengths in writing, research, SEO-driven structure, and engaging storytelling. The blogs helped each location connect meaningfully with its audience while serving practical needs.
Aug. 12, 2025
Get Trained to Respond When Disaster Strikes – Free CERT Classes in Salem
Shared details about local free FEMA-based CERT training, including dates and registration info to promote community preparedness.
July 15, 2025
Free Emergency Kits & Power Stations in Salem: A Lifeline for Vulnerable Residents
Promoted an Oregon DHS initiative that distributes emergency kits and power stations to vulnerable populations – highlighting social responsibility and urgency.
June 1, 2025
Cut Fire Restoration Costs: A Salem Homeowner’s Guide
Offered actionable, budget-friendly strategies for fire restoration and recovery, targeted at local homeowners in Salem and surrounding areas.
May 1, 2025
Effective Strategies to Manage Mold After Water Damage
Delivered expert guidance on mold remediation, covering risks, detection, and when to call professionals—informative and practical.
Jan. 13, 2025
Reflecting on Last Year’s Freeze: How ServiceMaster is Here to Help You This Winter
Recounted ServiceMaster’s response to the winter freeze of 2024, providing tips for freeze preparedness and emphasizing reliability.
*Many images I used and some I show here are corporate images that I used in line with the branding of the company.